Heritage Brands

David Sirkin

Group President, Heritage Brands

David Sirkin is Group President, Heritage Brands, a role that he assumed in June 2020, leading the strategic direction of the Heritage Brands sportswear and dress furnishings divisions.

David joined PVH in 2007 as Vice President, Sales and Marketing in the neckwear business. He served as President, Neckwear, from 2011 to 2015, and most recently as President of The Dress Furnishings Group, overseeing all aspects of the dress shirt and neckwear businesses in North America, including design, sales and distribution.

David has over 20 years of professional experience, having held positions at Randa Accessories, Velcorex DMC and Galey & Lord. He began his career at Milliken & Company.

He serves on the board of governors for the Fashion Scholarship Fund and acts as an ambassador to his alma mater Jefferson University, focusing on developing the next generation of fashion talent.

David graduated from Jefferson University with a Bachelor's degree in Textile Marketing and Management.


John Hayes

Executive Vice President, Chief Financial Officer, Heritage Brands

John Hayes is Executive Vice President, Chief Financial Officer of Heritage Brands, a role he assumed in 2016. He is responsible for overseeing finance and business strategy for the Heritage Brands business, in addition to managing Wholesale Customer Service for all PVH businesses in North America.

John has over 30 years of wholesale and retail experience in the apparel and footwear industry. Since joining the company in 1989, John has held various roles in finance, operations, licensing and international sales across PVH’s divisions and brand businesses.

He serves as an Executive Sponsor of the New York/New Jersey chapter of PVH’s LGBTQIA+ Business Resource Group WERK (Well-Connected, Equality, Resourcefulness and Knowledge).

John graduated from McGill University with a Bachelor’s degree in Finance & International Business.


Richard Deck

EVP, North America Commercial – PVH Canada and Heritage Brands

Richard Deck serves as EVP, North America Commercial – PVH Canada and Heritage Brands. He oversees wholesale sales, marketing and distribution for the Tommy Hilfiger, Calvin Klein and Heritage Brands businesses in Canada in addition to overseeing all commercial sales for Heritage Brands across North America. Richard is based in Toronto, Canada. He was previously President, PVH Canada. Richard joined PVH in 2005 as Vice President, Sales and Marketing for the Dress Shirt division. Beginning in 2008, PVH's ARROW and Timberland branded businesses were added to the product portfolio he oversees (the Timberland business has since been discontinued); followed in 2009 by Van Heusen, IZOD, and Calvin Klein sportswear. In 2011, Tommy Hilfiger menswear and Bass sportswear were launched in Canada, which was later followed by underwear from the Heritage Brands business. The product offerings of the Canadian business has continued to expand, with the launch of Tommy Hilfiger womenswear in 2013, and Calvin Klein Underwear, Calvin Klein Jeanswear, Warner's, Olga and Speedo products being added with the Warnaco acquisition in 2013. Richard has over 35 years of professional experience in the industry, having held positions as Vice President of Sales, Levi Strauss & Co., and Vice President of North American Sales for McGregor Industries. Richard began his career in the buying office for Hudson's Bay Company.